Parking products

We are always looking for ways to improve the customer journey to and from our parking facilities. For customers who prefer to plan in advance, their main source of information are the country websites.

Customers can enter their destination and find a Q-Park parking facility nearby. The website indicates how many EV charging points are available, and provides information about other services, including pre-booking and season tickets.

Pre-booking

Pre-booking is a smart and responsible choice for motorists who wish to make sure a parking space is available for them when they arrive, or for those looking for an economic parking option near their destination.

Pre-booking converts search traffic into destination traffic, allows customers to take advantage of favourable parking tariffs, and nudges parking at P+R locations which decreases traffic in inner-cities.

We offer a variety of pre-booking propositions to customers via our websites and we offer pre-booking solutions to commercial partners so they can serve their customers via their sites and sales channels. With pre-booking options for theatres, concerts and festivals, it is easier to manage peak traffic flows while allowing audiences to enjoy a variety of events in urban areas.

Short-term parking

We serve thousands of customers every day and most of them just take a parking ticket or use their bank card to access and exit our parking facilities. As part of our efforts to create a better customer experience, increase parking convenience and enable customer interaction:

  • our partners provide access to our car parks through their apps

  • our own Q-Park App provides customer access based on ANPR

When short-term parking (STP) customers use these apps, they enjoy a seamless parking experience whenever and wherever they park at Q-Park. No more tickets, no more going to the payment machine, and seamless access and exit thanks to automatic number plate recognition (ANPR) and automatic payment.

Long-term parking

We offer a wide variety of season tickets for our customers who park with us frequently. As well as the traditional season tickets, we also offer a wide range of flexible solutions for offices, city-wide access, EV charging as well as parking propositions for residents and students.

In principle, all our season ticket customers are known customers and access our parking facilities by means of their number plate. They use the Q-Park App to manage their parking rights, number plates and payment methods when needed.

The Q-Park Business Portal creates a seamless parking experience for employees, suppliers, students, patients, customers and visitors. The portal empowers organisations to take control of parking access and payments for their customers and staff.

Results

Our total revenue form parking activities comes mostly from short-term parking (STP) and long-term parking (LTP) transactions. In 2025, the distribution was:

  • 73% STP

  • 24% LTP

In 2025, transactions from known customers, i.e. those using the Q-Park App, pre-booking their parking space, or with with a season ticket accounted for 37.3% of all STP parking transactions (2024: 34.5%).

Overall, we can see a shift towards transactions from unknown to known customers:

  • STP unknown customers account for 62.7% of all parking transactions (2024: 65.5%).

  • Q-Park App and pre-booking transactions now account for 12.7% of all parking transactions (2024: 10.4%).

  • LTP now accounts for 24.6% of all parking transactions (2024: 24.1% ).

The following chart shows the distribution of transactions across:

  • STP unknown

  • Known

    • Q-Park App

    • Pre-booking

    • Long-term parking

Chart 24 Transactions per parking product (%)